Lack of Commitment

Time and time again I have heard people say that they will give car sales a try because they heard that the money can be good, but giving it a try is not good enough. True success does not come from giving something a try. Success in any field requires commitment and determination and especially when it comes to selling cars for a living. Being a car salesman or car saleswoman is not like any other type of sales career and it’s not for everyone. Lack of commitment is one of the top reasons why car salespeople fail.

When a person decides on a car sales career they must be committed to becoming a top car salesman and does what needs to be done to achieve the results they desire. A half ass attempt does not work in the car business. Many have tried this route and many have failed only to complain about the hours or getting paid on a commission basis, but it usually comes down to the fact that they lacked the commitment to succeed. If selling cars for a living was easy everyone would want to do it and then earning a six figure income would not be achievable. Fortunately those of us that made the choice to be a car salesperson and are stilling doing it today are successful because we have made a commitment to ourselves to succeed. There is no room for trying in the car sales business only.

Thinking that Selling is Beneath Them

This is one area that makes me crazy because I have met my share of people that think selling is beneath them. I could have combined this with “lack of commitment”, but I felt it was important to address this subject separately. Everybody sells no matter what line of work they are in, they need to sell themselves and their ability to do the job if they are going achieve any kind of success. In fact the most successful and wealthiest people in the world sell. Selling is the highest paying career in the world.

Typically the people that think selling is beneath them are usually making much less money than those that sell. I have seen plenty of these types of people in the car business over the years, but they don’t last. They rarely admit to thinking that selling is beneath them, but in their head they believe it to be true. This type of thinking will then lead to lack of commitment and the other reasons why car salesmen fail and then they ultimately do fail. If you think that selling and making a six figure income is beneath you then get out now. Take a lower paying job and hold on to your beliefs about selling.

I must admit that before I started in the car business I was one of those people, but once I started making the kind of money that a car sales professional can make my way of thinking changed quickly. You can look down on me all you want, but there are very few jobs that allow you to make a six figure income without a Masters Degree in a high paying field. There are plenty of people in the work force today that don’t have the ability to make that kind of car salesman income that wish they could. I am proud to say that I sell cars for a living and you should too if you are going to succeed in this business.

More of Why Car Salespeople Fail coming soon. Part one is here and Part Two is here.

Later, Fresh Up on the Lot

KB

P.S. Have you read the Car Salesman Book or Car Sales Closing Techniques?Similar Posts:

• Why Car Salespeople Fail – Part One
• Why Car Salespeople Fail – Part Five
• Why Car Salespeople Fail – Part Two
• What Do You Think About Selling Cars
• Why Car Salespeople Fail – Part Four
• Car Salesman Words

Car Sales Tip

This is a good saying to keep in mind when you are working with a potential car buyer. When you start pushing your customer too early they usually back off and start to sell you on why they are not buying a car today. Anybody that has been selling cars for a while knows that they need to back off and focus on building rapport. A good car salesman will listen to them carefully and ask questions.

People like to talk about themselves, but not until you build some rapport with them. Once you break down some of those barriers you can get them talking. Once they open up and start talking they will start revealing some of the information you can use to sell them a car. A good car salesman will listen twice as much as they talk and that will lead to a nice car salesman income.

A good car sales tip is to listen carefully and read between the lines. You are the car sales professional so you need to sell them, not them selling you. Keep that thought in mind when you start hearing your customer pitching you who the car salesman or saleswoman is, you or them.

I have sold many customers a car that said: “we are only shopping today, we will be buying next week after we get a chance to look at some other cars”.

Two people meet and one gets sold……which one will you be?

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They Are Saying Sell Me A Car

We have all seen sales people take a pass on a fresh up because they don’t look like a car buyer. They spot a fresh up on the lot and look the other way so someone else will take them. For some reason they pass because they don’t look like a buyer to them. Maybe they drove on the lot in a 14 year old beater or hoopdy, maybe they are poorly dressed or some other reason, but remember they are really saying sell me a car.

When you get in the habit of pre-qualifying or cherry picking your customers, you are passing up opportunities. Car buyers come in all shapes and sizes and they all have different financial situations. You never know what type of customer you are going to be working with, treat all of them like buyers. When you treat them all like buyers you will amazed how often they will buy a car or send you a referral.

Many times I have seen a new car salesperson take an Up that nobody wanted and they end up selling them a car and making a great car salesman commission. Other times I seen a salesman get a customer that is not buying today, but they followed up and sold them at a later date. They really are saying Sell Me A Car.

Stop cherry picking and judging potential customers, your sales will increase and your car salesman income. Also you will be building your customer base for future sales and referrals. Before long you will have more and more customers saying “Sell Me A Car”.

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Selling Car for a Living – A Car Sales Career

Throughout all the chaos in the car business and the restructuring of the car dealerships there is a greater need for the Car Sales Professional and those interested in a car sales career and being a top car salesman. Not the shyster of the past, but the true professional that can make a great living and a great car salesman income selling new and used cars. If you are of those people that lost their job from the mess in the car sales industry, I feel for you. But if you were a true Professional Car Salesman the time is right for you to get hooked up with one of the many remaining car dealerships. If you never sold cars before it would be a great time to become a car salesman and start a career in car sales so you can start selling cars for a living.

A Car Sales Career for a Nice Income

A Great Time to Start a Car Sales Career

Any of you that have been in the car business for any amount of time know that there is always a need for a good car salesman or woman. The high turnover in the car business is always been an issue, but a true car sales professional is like a commodity.  The professional car sales person can practically go anywhere and make a good living selling cars. (unless you sell Yugo or Daewoo) The car sales business is one field that you can work anywhere as long as you know how to sell cars professionally you have a car sales career. I am not talking about the person that thinks they might try selling cars, I am talking about the true Car Sales Professional making a car salesman income of six figures, now that is an automotive sales career.

There is going to be a new face to the business of selling cars. If you are looking to start a career in car sales, this will probably one of the best times to get started. You can have a great car salesman career or car saleswoman career if you are ready to accept the challenge.

Fresh Up on the lot!
KB

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