Recently Autotrader conducted a study by asking 4002 car shoppers about the car buying process and what they would consider the ideal car buying process. Obviously anytime you talk to a large group people of people you are going to have a wide range of answers, but there are some Read more…
It happens all the time, car sales closing too soon can make a car deal go sideways before you know what happened. It happens to everybody that sell cars for a living now and then. Even the good car salesman can get thrown off by that certain hard to read Read more…
How often do you run into a car sales woman? Not too often it’s sad to say. The field of selling cars for a living has been dominated by men since the beginning of car sales and it’s time for a change. I know many women in the business and Read more…
When you are a car sales professional one of the best car salesman tips you will ever hear is that you need to think of yourself as a business inside a business. When you think about it you really are operating as a business because in most cases your car Read more…
Get a “Fresh Up” on the lot and what do they say “Just Looking” or “We are not buying today, we are just looking”. Of course they are just looking, at least until you give them a reason why they should buy a car from you and your dealership. They Read more…
I pulled into the dealership the other day in the middle of the afternoon and I saw something that was sure to scare off the average car buyer. It’s what I like to call or more importantly what car buyers like to call the “Car Salesman Wolf-pack”. In the front Read more…
Bad mouthing your competition is not a professional or an effective car sales tactic and one of the quickest ways to lose the sale. I see it quite often with new sales people, but I still see and hear it at times with veteran car salesmen. If you have been Read more…
I have seen it more times than I care to remember. The car salesman is talking, talking and talking until they talk their car buyer into becoming a “Be Back”. This car salesman tip is about shutting up because it is one of the most powerful tools that the car Read more…
The car buyers emotions are the quickest way to sell a car. Yes, that’s right. People buy cars using their emotions. Even the mooch that is all about price is buying a car with their emotions. Some of the car buyers emotions are easy to spot and focus on, while Read more…
When we have a career in car sales there is always that point where you will need to be creating urgency in the mind of your car buyer. This car salesman tip is easy to talk about, but it’s hard for some people to do without coming off as cheesy. Read more…
You know the old saying; “When you work on commission and you’re not in front of a customer, you are unemployed”. That is one of the points of this car salesman tip, what is the best uses of your time when you have a professional car sales career? When you Read more…
We are always looking for ways to get a car customer to feel more committed and obligated, one way to do that is to take them on a service walk. Walking through your service department is a one of the great car salesman tips to get your customer more involved Read more…
Have your heard of this Old School saying; Two people Meet and one gets sold? If you think about this for a minute, it is so true. People will tell the car salesman almost anything. When you get a Fresh Up, either you succeed in getting them to buy a Read more…
Over the years one thing that I have learned to do is stop judging or pre-qualifying potential car buyers. When customers come into your dealership they are really saying; Sell me a car, Mr. Salesman. Unless they are coming in for parts or service, they are interested in a car. Read more…