Last week I wrote a post about how practically every one of our customers loves to try us on when we are doing our job, but don’t forget that we must try them on too. Every single customer/car buyer that comes on the lot has different expectations when they visit Read more…
The car buyers emotions are the quickest way to sell a car. Yes, that's right. People buy cars using their emotions. Even the mooch that is all about price is buying a car with their emotions. Some of the car buyers emotions are easy to spot and focus on, while Read more…
When you first become a car salesman your car sales training will probably cover something called "Car Buying Hot Buttons". Your car buying customer will have specific things that are important to them when they are buying a car. These things could be safety, fuel economy, reliability, payment, getting a Read more…
One of the most important car salesman tips that you should keep in mind at all times when selling cars is the perspective of your customer. The way they feel and think about the process of shopping for and buying a car has a huge impact on your success. Their Read more…
This car salesman tip is about asking questions so you can quickly gather information and build rapport. Most car sales training will tell you that the best way to gather information is to ask your car buyer questions. Hold on a minute though, I am not saying you need to Read more…
If you are selling cars for a living you have probably heard the phrase; "the customer's ticket to leave". That phrase refers to your business card. This car salesman tip refers to a potential car buying customer that will ask for your business card where they are getting ready to Read more…